Marketing Resources

Guides, tools, templates, and more to help you learn.

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The Guide to Lead Generation Budget Planning

Follow step by step instructions to quickly and effectively set your lead generation budget.
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Lead Goal Calculator

Calculate exactly how many leads you need to meet your revenue goals.
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Pardot Landing Page Template

Look like an HTML pro with our beautiful, responsive Pardot landing page template.

Featured Blog Resources

create a lead nurturing strategy

Create a Lead Nurturing Strategy in 5 Steps

In the world of B2B marketing, knowing how to create a lead nurturing strategy is critical to achieving marketing and sales success. A strong lead...
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The fundamentals of marketing cloud journey builder

The Fundamentals of Marketing Cloud Journey Builder

A version of this post was originally published on Send targeted and personalized emails to your subscribers through Marketing Cloud Journey Builder. Here’s everything you...
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Innovate your marketing strategy

Innovate Your Marketing Strategy for the “New Normal”

Use this temporary downtime to focus on the future and innovate your marketing strategy. This is not the spring cleaning any of us planned for....
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